Property News · July 11, 2017

The best of both worlds: how online and offline retail can work together


As traditional stores and malls battle to stay relevant in the age of internet shopping, there is no reason offline and online retail models can’t complement one another, according to some industry insiders.
“Today, consumers want a shopping experience that allies a complete integration of brick-and-mortar with online platforms: an omnichannel integration,” said Zino Helmlinger, head of advisory and transaction，services, retail, Northern China, CBRE.
In fact, a form of…

Source : South China Morning Post
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