Property News · December 24, 2017

Hong Kong malls test experiential concepts to sustain traffic in battle against e-commerce


Hong Kong’s mall operators are going out of their way – from assisting start-ups in effectively executing their plans to offering them vast amounts of space – to accommodate and cultivate tenants that offer experiential consumption opportunities amid changing consumer tastes.
According to Katherine Lo, general manager of leasing and management at Hang Lung Properties, customers nowadays are looking for new and varied experiences when they go shopping.
“We have to keep…

Source : South China Morning Post
Read more…Hong Kong malls test experiential concepts to sustain traffic in battle against e-commerce

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