The god of decluttering is as persuasive as ever in her new show, saving businesses by making them ditch their detritus. So why won’t I change my ways?I have all Marie Kondo’s books. Somewhere. Alas, while I yield to no one in my adoration of the bestselling author of The Life-Changing Magic of Tidying and creator of the KonMari method of decluttering, I have not yet got round to implementing all – or indeed a single one – of her strictures and so cannot lay my hands on them. It matters not. Marie knows what is in my heart and that I will start one day. Or intend to. Or, at least, I would like to.Such is the key to the organisational guru’s success (over 10m books sold, a popular homeware line, massive cultural penetration round the world, a hit makeover show in 2019); her method and her brand hit the sweet psychological spot of blending practicality, aspiration and nonjudgmental kindness. Her first Netflix series, Tidying Up with Marie Kondo, reinforced it all. She was so tiny, so neat, so disciplined yet understanding – she was the method made flesh. She could have talked you into a burning car, never mind storing T-shirts vertically in colour order. Continue reading…
Source : theguardian.com
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