{"id":90516,"date":"2018-06-05T12:23:19","date_gmt":"2018-06-05T05:23:19","guid":{"rendered":"http:\/\/www.siamlandbank.com\/propertynews\/property-news\/modest-sales-seen-at-two-new-launches\/"},"modified":"2018-06-05T13:02:48","modified_gmt":"2018-06-05T06:02:48","slug":"modest-sales-seen-at-two-new-launches","status":"publish","type":"post","link":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/modest-sales-seen-at-two-new-launches\/","title":{"rendered":"Modest sales seen at two new launches"},"content":{"rendered":"


\nBuyers balloting for units at Affinity at Serangoon. (Photo: Oxley Holdings)
\nTwo new project launches in the Serangoon area (District 19) reported modest Phase 1 sales over the weekend.
\nAffinity at Serangoon sold 37 percent or 112 of the 300 units released, while The Garden Residences moved more than 60 units. Both are 99-year leasehold projects located at Serangoon North Avenue 1.
\nMore: Oxley Leapfrogs CDL As Singapore\u2019s Largest Developer
\nUnits at Affinity were sold at an average price of $1,575 psf, while those at The Garden Residences went for slightly higher at $1,660 psf on average.
\nSingaporeans accounted for 80 percent of the buyers at Affinity, while the remaining 20 percent were foreigners and permanent residents.
\nDeveloped by an Oxley-led consortium, Affinity comprises seven blocks of 1,012 one- to four-bedroom apartments from 463 sq ft to 1,453 sq ft and 40 strata landed houses.
\nThere will also be five retail shops and 88 facilities including a floating boardwalk, firefly path and a luminescent plankton cove.
\nNearby amenities include Chomp Chomp Food Centre, Serangoon Garden Market and Nex shopping mall. There are also several schools in the vicinity such as Rosyth School, Nanyang Junior College and the French School.
\nThe sprawling 296,193 sq ft site was formerly the Serangoon Ville HUDC estate, which was sold en bloc for $499 million in July last year. The purchase price works out to a land rate of $835 psf per plot ratio.
\n\u201cWe saw strong demand from former Serangoon Ville residents who are keen to live in their familiar area, and now also have the purchasing power to upgrade for themselves and younger generations,\u201d said Oxley executive chairman and CEO Ching Chiat Kwong.
\nMeanwhile, The Garden Residences is a 613-unit project comprising one- to five-bedroom apartments from 452 sq ft to 1,981 sq ft spread across five 15-storey towers. The extensively landscaped development is expected to be ready by 2021.
\n\u201cWe have confidence in the market, and believe that discerning buyers will appreciate the convenient location, attractive design, quality fittings and finishes as well as the lifestyle offerings at The Garden Residences,\u201d said a spokesperson from the developers Keppel Land and Wing Tai Asia.
\nLocated near the Kovan and Serangoon MRT stations, the smart-enabled project will feature technology from mobile app developer Habitap \u2013 enabling residents to control the air conditioners, door locks and water heater, as well as book condo facilities.
\nBrowse the latest units for sale at Affinity at Serangoon and The Garden Residences.
\n\u00a0
\nRomesh Navaratnarajah, Senior Editor at PropertyGuru, edited this story. To contact him about this or other stories, email\u00a0romesh@propertyguru.com.sg
\n
\nSource : proppertyguru.com.sg\/Property Market
\nRead more…Modest sales seen at two new launches<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Buyers balloting for units at Affinity at Serangoon. (Photo: Oxley Holdings) Two new project launches...<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"false","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[1],"tags":[],"class_list":["post-90516","post","type-post","status-publish","format-standard","hentry","category-property-news"],"jetpack_featured_media_url":"","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p75ss1-nxW","jetpack-related-posts":[{"id":90534,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/over-170-units-sold-at-two-new-launches\/","url_meta":{"origin":90516,"position":0},"title":"Over 170 units sold at two new launches","date":"June 5, 2018","format":false,"excerpt":"\r Buyers balloting for units at Affinity at Serangoon. (Photo: Oxley Holdings) Two new project launches in the Serangoon area (District 19) reported more than 170 units sold during Phase 1 sales over the weekend. Affinity at Serangoon sold 112 of the 300 units released, while The Garden Residences moved\u2026","rel":"","context":"In "Property News"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":89274,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/affinity-at-serangoon-open-for-preview-this-weekend\/","url_meta":{"origin":90516,"position":1},"title":"Affinity at Serangoon open for preview this weekend","date":"May 24, 2018","format":false,"excerpt":"\r Artist\u2019s impression of Affinity at Serangoon, a new 1,052-unit condominium located on the former Serangoon Ville HUDC estate. Affinity at Serangoon, a 1,052-unit residential project with five retail shops at Serangoon North Avenue 1, will open for preview this Saturday (26 May). The 99-year leasehold project is one of\u2026","rel":"","context":"In "Property News"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":90934,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/5-things-to-know-about-affinity-at-serangoon\/","url_meta":{"origin":90516,"position":2},"title":"5 things to know about Affinity at Serangoon","date":"June 8, 2018","format":false,"excerpt":"\r Artist\u2019s impression of Affinity at Serangoon, a new large-scale project in District 19. With the property market finally on the upturn, an Oxley-led consortium is tempting home buyers with its latest offering \u2013 Affinity at Serangoon. This new condominium project along Serangoon North Avenue 1 in District 19 is\u2026","rel":"","context":"In "Property News"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.siamlandbank.com\/propertynews\/wp-content\/uploads\/2018\/06\/Affinity-clubhouse-and-gym-crop.jpg?fit=820%2C410&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":105119,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/private-home-sales-up-4-4-as-developers-offer-higher-agent-commissions\/","url_meta":{"origin":90516,"position":3},"title":"Private home sales up 4.4% as developers offer higher agent commissions","date":"March 18, 2019","format":false,"excerpt":"\r The prospect of the Cross Island Line may have also boosted sales at projects situated near upcoming stations. 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With average unit prices at $1,795 psf,\u2026","rel":"","context":"In "Property News"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":105013,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/an-unrivalled-lifestyle-at-affinity-at-serangoon\/","url_meta":{"origin":90516,"position":5},"title":"An unrivalled lifestyle at Affinity at Serangoon","date":"March 15, 2019","format":false,"excerpt":"\r Enjoy seamless connectivity, a plethora of food options, and modern conveniences at Affinity at Serangoon. Special Advertising Feature Whether it\u2019s accessibility, good location, dining options or modern conveniences, Affinity at Serangoon ticks all the boxes. 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