{"id":167648,"date":"2025-12-18T15:10:48","date_gmt":"2025-12-18T08:10:48","guid":{"rendered":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/mastercards-raja-rajamannar-on-the-future-of-fan-first-marketing-and-the-power-of-priceless-experiences\/"},"modified":"2025-12-18T16:24:22","modified_gmt":"2025-12-18T09:24:22","slug":"mastercards-raja-rajamannar-on-the-future-of-fan-first-marketing-and-the-power-of-priceless-experiences","status":"publish","type":"post","link":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/mastercards-raja-rajamannar-on-the-future-of-fan-first-marketing-and-the-power-of-priceless-experiences\/","title":{"rendered":"Mastercard\u2019s Raja Rajamannar on the future of fan-first marketing and the power of \u2018Priceless\u2019 experiences"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.siamlandbank.com\/propertynews\/wp-content\/uploads\/2025\/12\/Raja-Rajamannar-1000x750-1.jpg?resize=740%2C555&#038;ssl=1\" width=\"740\" height=\"555\"  data-recalc-dims=\"1\">&#013;<\/p>\n<p>Raja Rajamannar explains how fan-first marketing across ten passion points from sports to music, creates experiences money can\u2019t buy<br \/>\nThe post Mastercard\u2019s Raja Rajamannar on the future of fan-first marketing and the power of \u2018Priceless\u2019 experiences appeared first on Arabian Business: Latest News on the Middle East, Real Estate, Finance, and More.&#013;<br \/>\n&#013;<br \/>\nSource : arabianbusiness.com&#013;<br \/>\nRead more&#8230;<a href=\"https:\/\/www.arabianbusiness.com\/abnews\/mastercards-raja-rajamannar-on-the-future-of-fan-first-marketing-and-the-power-of-priceless-experiences\" target=\"_blank\" rel=\"noopener\">Mastercard\u2019s Raja Rajamannar on the future of fan-first marketing and the power of \u2018Priceless\u2019 experiences<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#013; Raja Rajamannar explains how fan-first marketing across ten passion points from sports to music, creates&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":167649,"comment_status":"false","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true},"categories":[1],"tags":[],"class_list":["post-167648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-property-news"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.siamlandbank.com\/propertynews\/wp-content\/uploads\/2025\/12\/Raja-Rajamannar-1000x750-1.jpg?fit=1000%2C750&ssl=1","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p75ss1-HC0","jetpack-related-posts":[{"id":163932,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/mastercards-ling-hai-discusses-economic-shifts-financial-inclusion-and-the-future-of-payments\/","url_meta":{"origin":167648,"position":0},"title":"Mastercard\u2019s Ling Hai discusses economic shifts, financial inclusion, and the future of payments","date":"November 4, 2025","format":false,"excerpt":"\r President of Mastercard for the Asia Pacific, Europe, Middle East and Africa (APEMEA), Ling Hai, on shifting consumer behaviour, Mastercard\u2019s progress in financial inclusion, and how technologies like AI and tokenisation are shaping a safer, smarter, and more connected payments future. The post Mastercard\u2019s Ling Hai discusses economic shifts,\u2026","rel":"","context":"In &quot;Property News&quot;","img":{"alt_text":"","src":"https:\/\/i2.wp.com\/www.siamlandbank.com\/propertynews\/wp-content\/uploads\/2025\/11\/Ling-Hai_high-res-1000x549-1.jpg?fit=1000%2C549&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":156646,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/mastercards-10bn-cyber-push-adam-jones-on-ai-identity-and-the-future-of-digital-trust\/","url_meta":{"origin":167648,"position":1},"title":"Mastercard\u2019s $10bn cyber push: Adam Jones on AI, identity and the future of digital trust","date":"June 30, 2025","format":false,"excerpt":"\r As Executive Vice President and Division President for West Arabia, Adam Jones outlines Mastercard\u2019s $10 billion investment in advanced cybersecurity, the strategic launch of its Cyber Resilience Center in Saudi Arabia, and how AI-driven innovation is redefining trust across the region\u2019s fast-growing digital payments landscape\r \r Source : arabianbusiness.com\r\u2026","rel":"","context":"In &quot;Property News&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.siamlandbank.com\/propertynews\/wp-content\/uploads\/2025\/06\/NICOLE-AB-Image-Size-1200-x-800-51-1-1000x667-1.png?fit=1000%2C667&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":165105,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/mastercards-gaurang-shah-and-selin-bahadirli-talk-merchant-cloud-and-the-future-of-ai-driven-commerce\/","url_meta":{"origin":167648,"position":2},"title":"Mastercard\u2019s Gaurang Shah and Selin Bahadirli talk Merchant Cloud and the future of AI-Driven commerce","date":"November 18, 2025","format":false,"excerpt":"\r Gaurang Shah and Selin Bahadirli discuss the launch of Merchant Cloud, a new platform designed to simplify global payments, enhance security, and harness the power of artificial intelligence to reshape the future of digital commerce. The post Mastercard\u2019s Gaurang Shah and Selin Bahadirli talk Merchant Cloud and the future\u2026","rel":"","context":"In &quot;Property News&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.siamlandbank.com\/propertynews\/wp-content\/uploads\/2025\/11\/BE_MC_EDGE_OPEN-FILE-17_AB-2048x1152-1-1000x563-1.png?fit=1000%2C563&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":168064,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/mastercards-prakriti-singh-and-raj-dhamodharan-discuss-the-future-of-digital-payments-and-crypto-in-the-region\/","url_meta":{"origin":167648,"position":3},"title":"Mastercard\u2019s Prakriti Singh and Raj Dhamodharan discuss the future of digital payments and crypto in the region","date":"December 23, 2025","format":false,"excerpt":"\r Raj Dhamodharan, Executive Vice President, Digital Asset Production and Digital Partnerships, Mastercard, and Prakriti Singh, Executive Vice President, Core Payments, EEMEA, on stablecoins, mobile wallets, and trust in the digital economy The post Mastercard\u2019s Prakriti Singh and Raj Dhamodharan discuss the future of digital payments and crypto in the\u2026","rel":"","context":"In &quot;Property News&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.siamlandbank.com\/propertynews\/wp-content\/uploads\/2025\/12\/BE_MC_EDGE_OPEN-FILE-17_AB-2048x1152-2-1000x563-1.png?fit=1000%2C563&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":144696,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/equity-in-action-mastercards-amnah-ajmal-unpacks-how-diversity-is-building-a-better-tomorrow\/","url_meta":{"origin":167648,"position":4},"title":"Equity in action: Mastercard\u2019s Amnah Ajmal unpacks how diversity is building a better tomorrow","date":"May 31, 2024","format":false,"excerpt":"\r Amnah Ajmal, Executive Vice President, Market Development, Mastercard EEMEA, reveals how surrounding yourself with people smarter than you is essential to leadership\r \r Source : arabianbusiness.com\r Read more...Equity in action: Mastercard\u2019s Amnah Ajmal unpacks how diversity is building a better tomorrow","rel":"","context":"In &quot;Property News&quot;","img":{"alt_text":"","src":"https:\/\/i2.wp.com\/www.siamlandbank.com\/propertynews\/wp-content\/uploads\/2024\/05\/Amnah-Ajmal-1000x667-1.jpg?fit=1000%2C667&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":154048,"url":"https:\/\/www.siamlandbank.com\/propertynews\/property-news\/mastercard-launches-first-middle-east-cyber-resilience-centre-in-saudi-arabia\/","url_meta":{"origin":167648,"position":5},"title":"Mastercard launches first Middle East Cyber Resilience Centre in Saudi Arabia","date":"May 22, 2025","format":false,"excerpt":"\r Riyad Bank is the first partner in Mastercard\u2019s new Saudi-based Cyber Resilience Center, aiming to boost cybersecurity training, risk assessments, and global standards adoption\r \r Source : arabianbusiness.com\r Read more...Mastercard launches first Middle East Cyber Resilience Centre in Saudi Arabia","rel":"","context":"In &quot;Property News&quot;","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.siamlandbank.com\/propertynews\/wp-content\/uploads\/2025\/05\/Mastercard-Cyber-Resilience-Centre-KSA-1000x667-1.jpg?fit=1000%2C667&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/posts\/167648"}],"collection":[{"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/comments?post=167648"}],"version-history":[{"count":1,"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/posts\/167648\/revisions"}],"predecessor-version":[{"id":167650,"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/posts\/167648\/revisions\/167650"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/media\/167649"}],"wp:attachment":[{"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/media?parent=167648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/categories?post=167648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.siamlandbank.com\/propertynews\/wp-json\/wp\/v2\/tags?post=167648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}